Speaker: Cory Roletto, MBA
This course demystifies digital marketing for dental practices, helping attendees create effective strategies to attract and retain patients. Participants will learn how to evaluate vendors, optimize websites, leverage social media, and implement SEO and Google Ads campaigns. Emphasizing actionable insights and the strategic use of AI, the program simplifies complex technologies and trends, enabling dental professionals to achieve measurable growth, enhance online visibility, and maintain a competitive edge in today’s rapidly evolving digital landscape.
Learning objectives:
- Apply digital marketing strategies to attract new patients and grow procedural services.
- Understand key demographics and platforms for targeting specific dental procedures.
- Utilize AI and emerging marketing trends to optimize online visibility and ROI.
This course counts toward the Certified Dental Business Professional program. Earn 1.5 credits in the Marketing category. Click here for more information on the MDA Certified Dental Business Professional program. Look for this logo for other CDBP-qualifying courses.